Rigu has the largest selection of camera straps available in the UK. I think it might be the biggest in Europe, but there are some rope strap manufacturers who claim more as they can custom make more colourways. It’s not a competition, but I’m proud to have around 300 different camera straps ready to be dispatched and sent to photographers.
Even with that many straps available, I still see gaps that need filling in the range, and areas that need more choices. Neoprene straps were one such area.
Neoprene is a great material to use for a camera strap. It’s soft, comfortable, and it’s pretty strong too. It does have a couple of cons to balance out those pros; it stretches, and it’s usually just one colour (which is a bit boring).
iMo straps take a neoprene base layer, and then add a patterned top layer of material. This ensures that you get the benefit of the comfortable neoprene layer, whilst also having an attractive strap that doesn’t stretch. They’re strong too, having been tested to hold up to 40kg, which is far more than you’d want to carry around your neck. iMo also make cotton tape straps, and leather straps.
If you’ve been a Rigu customer for a long time, you aren’t crazy, iMo was previously available on the site 5-7 years ago. In hindsight, maybe I shouldn’t have stopped stocking their straps, as I really do like them and think they offer something that has been missing from the shop for a while, especially with their latest designs.
Since I knew what to expect from iMo, it meant that I didn’t need to do my usual sample order for a “new” brand, and was able to get in a larger number of models than I typically would. There are 23 different models available in the shop at the moment, which represents most of their range.